Record Interest in Exchange Traded Products Amid 15th Nordic Growth Market Investerar-SM Competition
The 15th annual Nordic Growth Market Investerar-SM competition highlights record-breaking interest in Exchange Traded Products, promoting financial education and broad asset exposure.
- • Record high interest in ETPs during the 15th Investerar-SM competition from October 13-24, 2025.
- • ETPs offer cost-effective, real-time access to a broad spectrum of assets including commodities, indices, currencies, and cryptocurrencies.
- • Over 100,000 participants have joined since the competition's inception, with prizes up to 250,000 kronor this year.
- • Investerar-SM Campus involves students from ten Swedish universities to foster financial literacy and practical investing experience.
Key details
The Nordic Growth Market (NGM) is witnessing unprecedented engagement in Exchange Traded Products (ETPs) during the 15th annual Investerar-SM investment competition, held from October 13 to 24, 2025. ETPs, which include commodities, indices, currencies, cryptocurrencies, and stocks, offer both retail and professional investors direct, real-time access to a diverse range of assets, enabling quick portfolio adjustments in response to market dynamics.
Magdalena Hartman, CEO of NGM, explained that ETPs provide opportunities to invest in otherwise hard-to-access assets such as gold and oil, as well as global indices like the S&P 500. This versatility allows for risk diversification, position securing, and capitalizing on market trends. Since its inception, Investerar-SM has attracted over 100,000 participants, with this year's competition offering prizes totaling up to 250,000 kronor. Participants manage simulated portfolios of one million kronor, enabling risk-free investment strategy testing.
Additionally, the Investerar-SM Campus initiative has returned, engaging students from ten Swedish universities to enhance financial literacy and practical experience. Major sponsors, including Société Générale and Vontobel, underscore the growing importance and market for ETPs in the Nordic region. Hartman highlighted strong participant engagement correlating with the dynamic market and global events of 2025, marking a record year for ETP interest and education in Sweden and the wider Nordic area.